As skincare fanatics, we love to read and learn timeless techniques as well as modern methodologies for keeping our skin healthy, but there are times when we read advice that makes us do a mental double-take. With the masses of free information on the interweb, one can become a little perplexed/overwhelmed/put-off (delete as appropriate) with all of the confusing and contradictory advice available – especially when it comes to beauty. The prevalence of social media has made it possible for practically anyone to position themselves as “beauty gurus” these days. On one hand this is great because it levels the playing field, allowing smaller specialists in the industry to have a voice and reach, but it also means that readers and consumers now have to be more selective about who they listen to and trust.

Over time, you can learn to refine your BS-detectors and filter through the noise to find true skincare sage advice. But, in the meantime, we thought it would be useful to debunk some of the most common skincare myths, so you don’t get bamboozled (like us!) when you’re looking for skincare solutions:

1)High SPF sunscreens offer the best protection

 FALSE – The SPF rating on your sunscreen refers to the level of protection from UVB rays only – providing no guidance on UVA protection at all. Given that UVA accounts for 95% of all UV radiation reaching the Earth and is subsequently the main culprit behind photo aging – it is imperative that you use a broad spectrum sunscreen everyday, like the LJH UV True Sunscreen, SPF 47, PA+++, rather than a product with high SPF only.


2) Oily skin is less prone to wrinkles than dry skin

TRUE (maybe) – Finally some good news for oily skinned folk! Although the research on this isn’t definitive, it is intuitive that this would be the case given that oily skin tends to be thicker, providing better natural protection against sun damage. It has also been suggested that women with oily skin may have higher testosterone levels, which help protect against diminished collagen levels and subsequently wrinkles. That doesn’t mean that oily skin can’t look old. Lifestyle choices play a huge role in aging, so keeping the sun protection handy and ciggies at bay will certainly help.

3) Its best to use skincare products from the same brand in your daily routine

 FALSE – This is just a marketing gimmick. There is no valid reason to just use one brand or even one skincare line for your entire routine. The only exception being if the products in a specific line have been tailored for a certain skincare need (e.g. acne), and the products have ingredients that build upon eachother to achieve the best solution for that need. If not, go wild and feel free to mix and match your favourite brands.

4) Junk food causes acne

 FALSE – This one surprised us a little too. We always thought that junk food was the enemy of healthy skin, but apparently its not that simple. High GI foods – not all junk food – can trigger or worsen acne in acne-prone skin, because they raise blood sugar and insulin levels quickly, leading to inflammation. If you crave sweet things (don’t we all?), then dark chocolate is a better alternative to milk chocolate. Also, incorporating anti-inflammatory food into your diet such as oily fish and green tea can help ward off acne, so try swapping the BigMacs for some sushi.

5) The most expensive products are the most effective

FALSE – This may just be the most annoying myth of all. An unfounded rumour undoubtedly spread by marketers of overpriced beauty brands (rant over). You don’t need to pay extortionate prices to achieve healthy skin. Why is why we LOVE Korean skincare so darn much. All of our brands create well-research, well-formulated, effective skincare solutions that don’t break the bank. If you’re looking for affordable skincare that actually works, then you’ve come to the right place…